At Cathay Pacific, we share one common aspiration: to be the world's best airline. We believe in looking for the best in our people, in working as a team, in doing the right thing by our shareholders and our communities.
With a global team, we offer a diverse range of career choices and opportunities - in the air, on the ground; in customer service, in the office; managerial or professional roles. Our team of great people each plays a key role to deliver the quality service that we are famous for.
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Location: Hong Kong
Role Introduction
Reports to: Brand Manager
We are looking for an exceptionally talented Product Designer, brimming with creative energy and passion for good design.
As a Product Designer, you’ll be responsible for designing Cathay’s branded merchandise and collaterals from ideation to sampling to final execution. You will be a fierce advocate for the Cathay customer and have a great retailing instinct, ensuring that we create product which demands attention, has a strong story to tell and of course sells. The role presents an incredible opportunity to make a significant mark on Cathay’s branded merchandise as well as your own product design career.
Under our brand platform Move Beyond, our purpose is to move people forward in life through our ability to connect them to meaningful people, places, and experiences. Sitting under the Brand & Content team you will be responsible for lighting up, amplifying and enhancing our brand through our merchandise.
Responsibilities
- Lead the design and development of Cathay’s branded merchandise and packaging – covering a range of categories including aviation, home, travel, tech, fashion, food and beverage
- Work with partners to develop one-of-a-kind, exclusive products
- Develop the positioning and narrative of the product that informs the brief in how we tell a compelling story about our products
- Brainstorm and conceptualise new product ideas that deliver against core consumer insights and trends
- Coordinate product sample development with suppliers, factories to ensure final product meets requirements
Requirements
- 4+ years’ experience in graphic design, packaging and/or product design
- Bachelor’s degree in art, design or equivalent
- Skilled in Adobe creative suite – Illustrator, InDesign, Photoshop and 3D modelling software
- Creative, full of exciting ideas, with a natural alignment to a premium lifestyle aesthetic
- Experience in working with upcycled materials (i.e.metal, aluminium, fabric) is a plus
- High attention to detail
- Natural storyteller who can influence and shape how we communicate to our customer
- An absolute lover of travel and all that it represents
- Commercial minded – understand what appeals to the customer
- Process-orientated, organised, and capable of managing multiple projects simultaneously
*Interested candidates should submit your resume together with your portfolio of work
Benefits
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