Marketing & PR Executive

At Cathay Pacific, we share one common aspiration: to be the world's best airline. We believe in looking for the best in our people, in working as a team, in doing the right thing by our shareholders and our communities. With a global team, we offer a diverse range of career choices and opportunities - in the air, on the ground; in customer service, in the office; managerial or professional roles. Our team of great people each plays a key role to deliver the quality service that we are famous for.
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Location: Amsterdam, Netherlands

Role Introduction

We are looking for a highly motivated and enthusiastic team player to support the Head of Marketing and Digital Sales and coordinate marketing activities across the relevant markets; Benelux, Germany and Switzerland. To adapt regional and head office material for effective local use, as well as protect and promote the brand across all media platforms. To work closely and collaboratively with the regional direct sales team to drive direct online sales.
Responsibilities
- Support the Regional Marketing, PR and Digital Sales teams to implement activities across the markets and where necessary prepare creative briefs to meet local needs
- Assist the regional digital sales team to increase penetration of digital sales and growth
- Liaise with multiple stakeholders to ascertain local opportunities, competitive insights, feedback and approvals
- Work closely with the sales teams to develop and tailor B2B trade communications and assist with organisation of local sales and trade events, if required
- Review proposed local language translations and flag cultural sensitives when global and regional campaigns are applied locally
- Help to build and maintain strong local media relationships, contacts, and database with PR agency
- Engage and manage relationships with local airports, tourist boards, partners and sponsors aligned with and in co-ordination with regional team
- Arrange and support local media events, familiarisation trips, management interviews and public speaking and engagements as required
Requirements
- Minimum one year’s experience in a marketing, digital and/or Public Relations enterprise
- Fluent in spoken and written English, Dutch and German
- Ability to work under pressure and to tight deadlines
- Capable of working outside of office hours in response to urgent Corporate Affairs matters
- Ability to work independently and on multiple projects simultaneously
- A strong team player
- Must have the permanent legal right to live and work in the European Union
Salary
Negotiable
Benefits
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